How to you measure success in your life and in your activities? When I was still working, I was repeatedly told that “impact” was more important than raw numbers. When it came time for a performance evaluation, however, raw numbers inevitably came into play because they are quantifiable, while “impact” was much harder to measure. So many of our managers tended to focus on things that were easily measured rather than on what was important.
WordPress provides lots of data for those of us writing blogs on this platform. In 2021, for example, the data show that I published 425 blog posts with a total of 86,891 words and 54,680 views. Is that good? How do you answer that question? What is the best metric to use? To whom do you compare yourself?
For me, 2021 was a successful year. Despite the ongoing pandemic, I got to see lots of cool things in nature and had plenty of wonderful photographic opportunities. I had some great interactions with readers and sparked some fascinating discussions. In case you are curious about the numbers, in 2020 I published 436 posts and had 53,156 views, so my total views in 2021 were a little higher despite a slighter smaller number of posts.
I take WordPress stats with a grain of salt, however, because I am never sure how they are calculated. What counts as a “view,” for example? Some readers view the posts in the Reader portion of the WordPress feed, while others click through to the blog itself. Do they both count, or only those in the latter group?
I am always intrigued at the end of the year to see which posts were viewed the most often. As is usually the case, none of my most viewed posts in 2021 were written during that year. Here are my top five most viewed posts this past year with indications of the number of views in 2021, the total lifetime views for the post, and the date of its original publication. I have extracted a photo from each of the posts to give you an idea of the content and added links to the title of each post that you can click to read the original posting in its full “glory” and original context.
As I view these images, I am struck by several things. First of all, it is obvious to me that these are far from being my best photos. They are cool records of some interesting encounters, but they are not the kind of images that I would enter into a contest. Additionally I note that most of the shots were taken quite a while ago.
What do these images have in common? It seems to me that the titles of all of these posts are fairly generic and are the kinds of search terms that someone might enter into Google. Your results may vary, but when I enter “groundhog in a tree” in Google, for example, my blog post is the first entry in the search results and my photo below is the first image shown. Do you get the same results?
Nobody knows for sure how the Google algorithms work, but it seems to me that I might have inadvertently “cracked” the code this year, and the result was 1,055 views of my groundhog post from two years ago out of a total of 54,680 views this past year for the entire blog.
Don’t worry, though, I can almost guarantee that I am not going to switch to totally generic titles for my posts. As is the case with the text of the postings, I sometimes like to have titles that are quirky, humorous, or have lame puns in them.
I will probably do at least one more retrospective posting soon with a look at some of the most viewed or best postings of 2021 that were actually written in 2021. Stay tuned for that post and in the meantime those of you who still use checks can start practicing writing “2022”—I am sure that I will have trouble writing dates for at least the next few weeks.
Groundhog in a tree ; 1055 views (total lifetime views: 1157); originally published—11 April 2019

Blue-eyed garter snake ; 791 views (total lifetime views: 2211); originally published— 9 May 2016

Fuzzy white caterpillar ; 511 views (total lifetime views: 2758); originally published— 3 August 2013

Tiny orange butterfly ; 374 views (total lifetime views: 822); originally published— 17 September 2013

Male and female garden spiders ; 367 views (total lifetime views: 462); originally published— 12 August 2020

© Michael Q. Powell. All rights reserved.
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I joined a cult
Posted in commentary, Humor, poetry, tagged Cult of the Spiny Hog, Damien B. Donnelly, Gaynor Kane, Karen Mooney, Katie Proctor, pandemic poetry, The Hedgehog Poetry Press on March 1, 2021| 25 Comments »
Earlier this year I joined a mysterious organization known as the Cult of the Spiny Hog, an offshoot of The Hedgehog Poetry Press, a United Kingdom-based poetry publishing company. For over a year I had heard whispers of this mysterious group, with hints and rumors of its Illuminati-like status, so with a certain amount of trepidation I submitted my application and was accepted into the organization.
Last week I received a package with the “holy writings” of fellow members of the cult, the nine books of poetry that you see in the first photo. If you look carefully at each volume, you will spot the shadowy silhouette of a hedgehog, the mark of the cult. So far I have not been asked to have it tattooed on my body, but I do not exclude that being a future requirement. The second image shows the way the bundle was packaged, with a mysterious face looking out through the translucent paper and the seal of the cult. The final photo shows different versions of the cult’s signature mascot.
How did this happen? How did I fall under the sway of this poetry organization? It began quite modestly when I subscribed to the blog of Irish poet, Damien B. Donnelly. A few months later I had the pleasure of meeting Damien in person in Paris in November 2019—you can read all about our encounter in my blog posting entitled Paris Portraits: Damien. If you too want to be throughly enchanted, check out this YouTube video called An Evening of Eating The Storms in which Damien debuted his poetry collection—it is an amazing performance.
Damien is an incredible poet and over time he and his fellow cult members have helped to reawaken in me a part of myself that had been dormant for decades. When I was in college, I immersed myself in French literature, spent my junior year studying in Paris, and made the totally impractical decision to major in French. As I now look back at those years, I hardly recognize that romantic dreamer as me. I am now beginning to dream again.
If you read my blog regularly, you have seen growing indications of poetry’s growing grip on my heart. In October 2020, I did a posting called National Poetry Day 2020 that talked about new poetry collections by Damien B. Donnelly, Gaynor Kane, and Katie Proctor, poets whose works I had read and seen performed at the Zoom poetry readings that I had started to attend regularly.
I knew that I was hooked in late December 2020 when I felt prompted by the pandemic to write a poem myself. I included it in a posting called Pandemic Poetry that also looked at a powerful collection of pandemic poetry by Gaynor Kane and Karen Mooney. One of the benefits of joining the cult is that I can submit poetry for free into the various competitions run by the publish, a step that I do not envision myself taking now, but can envision such a possibility in the future.
Why am I so smitten with poetry? If I reduced my answer to a single statement, I would have to say that it is because poetry speaks to my heart in a way that no other written or spoken words do. Contemporary poets express themselves in so many different ways and across such a wide range of subjects, that there is bound to be one that speaks to your heart—Amanda Gorman’s moving reading at the US inauguration opened the eyes of many Americans to the power of poetry.
I am not recruiting for the cult and I think there is a strict numerical limit on the number of members. However, I do encourage you to consider adding some poetry to your life. One of the easiest ways to to that is to listen to the weekly Eat The Storms podcast, in which the aforementioned Damien B. Donnelly hosts an hour-long show with poets and musicians performing from around the world. (The podcast is named after Damien’s debut poetry collection, which you can order directly from Damien at his website.)The podcast is already in its second season and new episodes come out each Saturday and are available on Anchor, Spotify, Podbean, Google, Apple, and other podcast platforms.
Here is a comment I left on the podcast’s website that gives you a feel for the scope of the poetry presentations in a single podcast—”Each of your podcast episodes, Damien, is an emotional rollercoaster as your poet friends explore a wide variety of themes in an amazing range of voices, both figuratively as well as literally (with accents from around the world). Where else could I letters to letters to Sylvia Plath juxtaposed with contemplations on Chagall; memories of Paris alongside perceptions from the parallel world of Wolf Planet; humankind’s fight with nature followed by personal memories from a Kodachrome image; greying mists of colorful memories with some black-and-white consequences of British archaeological discoveries? Those topics only touch the surface of this mind-expanding episode of this wonderful podcast.”
Let me end this posting with Damien’s signature closing line, “Stay bloody poetic.”
© Michael Q. Powell. All rights reserved.
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