Ten years ago today I started this blog. After reviewing some of my photos from earlier that fateful day, my dear friend and photography mentor Cindy Dyer told me I needed a blog. I was a little skeptical, but we sat down at a computer and she helped me to set up this blog. I could not come up with a cute or creative name, so I simply called it “Mike Powell—My journey through photography.”
My first posting was a modest one that showcased a single photo of a Blue Dasher dragonfly (Pachydiplax longipennis). In case you are curious, here is a link to that first posting that was entitled “Blue Dasher dragonfly.”
I figured that my blog would be primarily a place to display my photos. I rapidly realized, however, that I enjoyed expressing myself with my words as much as with my images. My postings are often a direct reflection of my thoughts or feelings at the very moments when I am composing the post. I do not compose them in advance, so my postings sometimes ramble around a bit, but I have found that many of my readers enjoy this conversational, stream-of-consciousness style.
According to WordPress statistics, I have done 4462 postings, with almost three hundred sixty thousand total views. I have written most of these postings myself, though occasionally I have reblogged the postings of others. My favorite subjects over the years have been insects and birds, but I have also done postings on a wide range of other topics including animals, travel, poetry, and painting.
Today it seemed appropriate to post a photo of a male Blue Dasher—the dragonfly that started it all—that I photographed yesterday at Green Spring Gardens, a local, county-run historical garden. When I was starting to get more serious about photography ten years ago, Cindy and I would often photograph flowers and insects at this garden.
I owe a special debt of gratitude to Cindy for the initial push to start this blog and for her continued encouragement and inspiration. However, I am equally indebted to so many readers who have provided thoughtful comments, support, and motivation as we have made this journey together. Thanks to all of you—I could not have done it without you.
© Michael Q. Powell. All rights reserved.
Mike Powell 
Increasing your blog views
Posted in Autumn, Birds, Blogging, commentary, Nature, Photography, wildlife, tagged Alexandria VA, Bald Eagle, Canon 50D, Canon 70-300mm telephoto zoom lens, Haliaeetus leucocephalus, Huntley Meadows Park, injured Bald Eagle, rescue on November 20, 2014| 19 Comments »
I recently experienced a sharp increase in the number of views of my blog and went from 628 to 4723 views in a single week. One of my posts has had an amazing 3235 views to date. What happened? Have I learned a secret to boosting my viewer statistics?
As you might have guessed from the photos that I have reprised below, the post in question is my 4 November posting Rescue of an Injured Bald Eagle. Within my WordPress world, the post was reasonably successful and sixty viewers “liked” it, but that’s not enough to account for the boost.
The most important key to getting more viewers, I think, is finding viewers from outside of WordPress. I sometimes cross-post on Facebook account and in a few Facebook groups to which I belong and will get some additional views, but generally only a few.
I’ve looked back at all that transpired and here is the “formula” that led to my “success.” First, take photos of an event that is newsworthy, has broad appeal, and preferably has police involvement. The police departments, it seems, are always looking for good news stories, and I sent copies of my photos to the officer who made the rescue. The Fairfax County Police Department posted my photos (with attribution) on their blog on 5 November and included a link to my blog posting. This got the ball rolling, it seems.
The next step is to enlist the aid of the mass media in publicizing your blog and keep them updated. I suspect that news outlets troll the police sites for stories and suddenly I started receiving requests from reporters to use the photos in the on-line versions of their television or radio stations—I don’t think the photos appeared in print. I gave approval each time that I was asked, but requested attribution by name and, if possible, a link back to my blog.
The local Fox station and the local NBC station were the most cooperative and did articles that used my photos, excerpts from the text of my blog, and included links to my blog. The Fox article brought in more than 750 viewers and the NBC article brought in over 100 viewers. WTOP, a local news radio station, was similarly cooperative. I made sure to keep these reporters in the loop when I first received information that the eagle was euthanized and all they did updates on the story.
What about the others? Several news outlets, most notably The Washington Post, used my photos with attribution, though they did not request permission or link back to my blog in any way. It was really cool to see the Post use one of my photos in articles on 5 November and 6 November, but it had no effect on my blog statistics. The local ABC station WJLA also gave attribution when they used my photo in an article. I ran across a couple of instances in which my photos were used and they were attributed to “a park visitor” or to the police department.
I came across the photos, with attribution, in several local community news sites and in a couple of other Fox site as well. The euthanization decision was carried by the Associated Press, but, alas, they did not use a photo.
I think I understand better now how I had such an increase in viewers, but I realize that the experience is not easily replicable and the results were short-lived. After the temporary spike in views, I have returned to more normal levels. I enjoyed the brief moment in the spotlight and learned a lot about how stories enter into the news cycle, but I am content to return to my smaller world of walking the trails, in search of new photographic adventure.
© Michael Q. Powell. All rights reserved.
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