Words exist in a cultural context and here in Brussels, perhaps nobody smiles when they pass this sign for the “Bimbo Fashion Store.” As an American male, though, my imagination goes into overdrive as I imagine the type of clothing that would be deemed suitable fashion for a bimbo. Tight jeans and a tube top? Plunging necklines?
© Michael Q. Powell. All rights reserved
Mike Powell 
In Mexico and Central America, there’s a bread company named Bimbo and it’s not unusual to see delivery trucks with that name in big red letters displayed across the panels. I never got used to seeing them cruising around the streets.
Bimbo (a Mexican baked goods conglomerate) bought out a huge baking company here in Northern NJ, Entenmann’s Baked Goods. We now have bread on our supermarket shelves here with the Bimbo label. Weird.
I guess we’re going to have to expand our minds to accept that the word “bimbo” can mean other things, but that won’t be easy for some of us. 🙂
Well, now we know where Kim K and Paris H shop..;-)
Language is a complicated thing. I have shot’s of a sport foot ware shop called “Athletes Foot”. Another shot of a shop I have is “Quick and Tomato” but I haven’t worked that one out yet.
I’m not even going to start on the English translations I’ve seen on foreign menus 🙂